1/8/2024 0 Comments Viet hoa market![]() In the aisles, you’ll find dozens of types of noodles (rice, egg, wheat and other varieties), canned drinks (sparkling and still, caffeinated and non-, commonplace juices and ades and exotic fare like haws apple juice, soursop juice, and bird’s nest drink alike), and a simply dazzling array of sauces - fish and soy, of course, along with spicy, sweet, and savory garlic- and chili-based concoctions of every description. Translated from Vietnamese its name means “Vietnam-China,” but it’s the first half of that equation that comes to the fore as you stroll the bustling market. Opened by Vican Sun, a Vietnamese immigrant of Chinese heritage, Viet Hoa has expanded twenty-five-fold, from 4,000 sq.-ft to more than 100,000 since its 1984 opening. I must also add that on regular produce the prices are always much less than Woodmans or Copps but supply and occasionally quality can be lacking.Just as Houston’s Korean-Americans have Super H Mart and its Chinese Americans 99 Ranch and an array of competitors, Houston’s Vietnamese-American community is served by Viet Hoa International Foods, one of the largest Vietnamese-centric supermarkets in North America. The owner is always there and he is all too happy to give advice on food preparation and uses of the unique produce you will find here. They have many greens I have never heard of and have no idea how to use but this is not a problem, just ask one of the friendly staff. (many whole, with species I have never heard of), non-foods, imported asian consumables, and religious items, an extensive dried noodle aisle, canned foods also sauces & vinegars from all over, asian cooking utensils and pots galore, frozen foods, produce, and I have to mention the literal tons of sacks of every type of rice know to man, they even have red rice! If you are in search of authentic asian greens of any kind look no further. The departments include: Fresh meat counter (mostly pork and chicken some lamb and beef) if your recipe calls for duck feet or chicken uteri, this is your store!, a small deli/prepared food case (fresh sandwiches and desert items), frozen fish dept. They have a large store with extensive selections of asian foods from every country in Asia. ![]() The Viet Hoa market in Monona is well worth going to for any asian food item you may ever find yourself in need of. If you need something for your adventurous recipe or just have some time to kill, stop in and see what you’ll find! Seriously, come check this place out! The proprietor is super nice and attentive. ![]() Oh and if you love Sriracha, they carry Sriracha flavored potato chips here! I also bought some authentic China (Made in China!) because they were $ 3. ![]() There are rows and rows of frozen goods, neatly packaged produce, ethnic drinks (basil seed mango juice anyone?), spices, snacks, and there is a little deli cooler with freshly made spring rolls in rice paper, mochi, and bahn mi. All the shelves are nicely stocked, properly labeled. There are no putrid smells, unlike most Asian markets (hey, when you carry live crustaceans, that tends to happen, amiright? - it’s a give and take). When you walk in, you’ll notice straight away how bright and clean the aisles are. My favorite new Asian market! Located right on Monona Drive, it shares the same strip as Rosie’s Coffee Bar & Bakery.
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